The tools to creating a successful BFCM campaign in 2023
One of the country’s top 5 grocery retailers, with 40 branches, 1000 point-of-sale systems, and over 2 billion dollars in annual revenue, faced a significant challenge when they wanted to establish a loyalty program. One of these challenges included the creation and later management of a customer database. Implementing Weezmo enabled the brand to create a successful loyalty program to drive customer relations and generate repeat business.
The original French Revolution introduced sweeping change and new fundamental principles to society – and in its own way, a smaller French revolution today promises to have similar impact… at least in retail.
Publicis Groupe, the largest advertising and communications company in the world, with over 84,000 employees in more than 100 countries. Publicis is known for its innovation and thought leadership, particularly within the retail industry.
The CMO’s Guide to Magic and Measuring ROI: Bridging the Gap Between Online and Offline Data in Real Time
Today, a CMO’s most critical and complex task is to effectively measure ROI – and that means integrating both online and offline data sources in real-time with a platform like Weezmo.
What’s in Store for the Store: The Innovative In-Store Retail Trends of 2023
Since Chat GPT is so profoundly changing the game – it’s important to explore the way it works and learn how to use it to create more personalized, engaging customer experiences.
Using RFM Analysis to Segment Customers and Evolve Your Business
Do you ever dream of having something like Google Analytics for your physical store? Do you ever wonder whether you can attribute every purchase to its source and see which channels work best? Well, dream no more.
How being mindful of customer retention can benefit your retail business